Deck the Windows Contest (2010)
Boston’s first annual holiday store window contest took place between Friday, December 3, 2010 and Tuesday, December 21, 2010, when Mayor Menino announced the top three window displays. The friendly competition focused solely on those businesses located in a Boston Main Streets district, although the City encouraged businesses city-wide to showcase their festive holiday spirit. (See Contest Rules below.)
The objectives of the 2010 Deck the Windows of Boston Main Streets contest include:
- Draw residents and visitors to Boston’s Main Street districts and highlight the unique gifts that shoppers can find in Boston’s neighborhoods
- Heighten awareness of the City's annual Holidays on Main Streets shopping campaign
- Showcase Boston's support of locally-owned businesses
The decorating competition tests participating businesses' creativity in three categories:
- Best representation of local style and history
- Most inviting for customers
- Most festive
Round 1: December 3rd – 8th
Windows must be decorated by Friday, December 3rd. The following week, a panel of local judges chosen by each participating Main Street district will select the best window display and submit that contestant to the Department of Neighborhood Development’s Office of Business Development for posting to the City’s website.
View list of contestants!
Round 2: December 10th – 17th
Beginning on Friday, December 10th, a photo of each Main Streets district’s top choice will be posted on the City’s website, and Mayor Menino will ask the public to vote for their favorite five storefront windows. A panel of local celebrity judges for the Final Round helped judge the finalists.
Final Round: December 18th – 21st
The top five contestants selected by the public will be visited by a panel of local celebrity judges, during the weekend of December 18th. The final top three storefront window displays will be honored on Tuesday, December 21st at a holiday celebration at the winning business, hosted by Mayor Menino himself.
Be sure to check out the windows of these other businesses outside of Boston Main Streets districts that decorated their windows too!